"We sincerely believe that all who see How the West Was Won, will agree that, the motion picture medium has attained its highest level of artistic achievement,” the Metro-Goldwyn-Mayer and Cinerama bigwigs proclaim in the press book. What would you expect them to say in 1963? That they had lined up an all-star cast and an estimated $15 million budget to produce a turgid, sappy melodrama that belonged in the roaring ’20s (The Covered Wagon, Tumbleweeds, The Iron Horse), not the about-to-be


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